Alaïa Bay confirms its preopening for April

Alaïa Bay confirms its preopening for April



The long-awaited moment is finally here: Alaïa Bay will begin filling its 8,500m2 surf pool in
January and has confirmed the preopening for April. After 12 months of construction, it is
finally possible to dream of surfing in Switzerland on ocean-like waves – the realisation of a
daring project launched in 2016.


Long-awaited by the entire Swiss surfing community, this moment provides some positivity
during these challenging times. The Alaïa Bay surfing lagoon will be filled in December,
concluding a five-year project to open the first Wavegarden Cove in continental Europe.


Construction started in November 2019, and Alaïa Bay is now steadily drawing closer to
completion after reaching this first milestone. « Our teams have put a lot of enthusiasm into this
project and we are thrilled to be able to keep to the planned schedule. Despite the public health
situation, which required the introduction of certain restrictions, there has been very little disruption
to the construction and we can now reveal the dates for the next stages of the project,” explained
Adam Bonvin, Alaïa’s founder.


While the lagoon is completely finished and will start being filled with water in December, the
first tests of the Wavegarden Cove wave machine will begin in January. During this phase, the
settings will be fine-tuned to configure the 20 types of waves that will be on offer to the public.
As Josema Odriozola, Wavegarden’s creator, explained, “It is a crucial phase. The calibration and
testing phase is a technical challenge for our teams in weather conditions that we have never
experienced before. This project represents a wonderful showcase for our company, as it is the
fourth project to open to the public, after England, Australia and South Korea.”


In parallel, the final work on the buildings will take place between December and February.
Furnishings will be added to the 300m2 shop floor, as well as the restaurant and surf school.


First waves for surfers in March


In March, the site is planning to welcome its first surfers for exclusive test sessions – the perfect
opportunity to test Alaïa Bay’s 60 staff members, especially its 20 surf coaches. Surf stars, local
surfing associations, and partners will be invited to catch the inaugural waves and relish a unique
experience in Switzerland.


Alaïa Bay will open to the general public at the beginning of April, giving surf fans, as well as
beginners and families, the opportunity to discover the joys of surfing on ocean waves at the
heart of the Alps.


1,000 exclusive sessions already available


With the announcement of Alaïa Bay’s preopening, it is now possible to book sessions at a
special rate. 1,000 exclusive sessions will be on sale from 25 November until 25 December and
can be redeemed for the preopening period, from April until the end of June. Being the first to
try out these unique waves is truly the dreams for surf fans!


Information and booking:


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